Several people have written to ask me what I am going to do with the numerous emerging incidents where several publications are using this blog to mine for ideas and in some cases are plagiarizing the content word for word.
A new gutter press publication with an impressive countrywide distribution has in their latest issue copied several stories from this blog word for word without giving any credit to Kumekucha. The 12 page A3 newspaper format publication is called The Spyman. Their rather odd and in a way ironic slogan is; concentrated, concise, cordite and corrosive. It has surely proved corrosive in terms of content on this site.
Yesterday's edition of the Sunday Standard gave prominence to a topic that we have been dealing with here most of last week. (See story for yourself).
In a way this is the highest form of flattery anybody can give. It means that The Spyman editorial team or one-man-show thinks so highly of the content of this blog that they feel it is their duty to ensure that more Kenyans who are not familiar with the web or with this site can get access to the information. Of course it is illegal and all they would have needed to do to make it legal would have been to put a small blurb at the end of the articles with the words; 'courtesy kumekucha.blogspot.com.' I am getting some legal advice on the best way forward on this.
There is of course nothing illegal about what the Sunday Standard did. All they did (and have been doing for some time now) was to borrow a few ideas from this blog, which is acceptable. It would also imply that this newspaper and at least one political analyst at the Daily Nation trust the information on this site.
Nothing to brag about really and this blogger has never been a bragger. Still I was asked the question and I have answered it publicly rather than sitting down to write several emails including one that would have gone to Spyman (but now I am sure that the person responsible will see this article the next time they are here for their regular cut and paste operation—that's why I have mentioned the publication in my headline).
Explore the power of free online viral marketing in Kenya
Monday, April 02, 2007
How The Power Of Viral Marketing Can Work For Kenyans
Online business feature: make money online special
Bill Gates was a little late getting into the Internet game and had to play catch up. But the richest man in the world did not get that way for nothing. Gates and his people came up with an ingenious way of promoting their free email service Hotmail. From a cold start the email service moved to millions of users in a few short weeks without any advertising. At least not of the conventional kind.
How did he do it? Hotmail included a very simple signature at the end of all emails going out from anybody with a Hotmail account. The words simply said; "Get your free email Hotmail account now. Click here." or something like that. This is a classic example of viral marketing which gets its name from the word "virus". Unknown to most people, the kind of viruses being kept in labs in Europe and the States can wipe out the whole world if released to just a few people. With air travel in the global village that is the modern world of today, by introducing a virus to a few airhostesses, you would effectively ensure that it reaches every continent within a very short time.
Whatever theory you want to side with as to the origins of Aids, this viral disease has spread to virtually every corner of the globe after starting at one tiny location (whether it was New York with the junkies or in Africa with the monkeys and apes—this is the most ridiculous thing I have ever heard from full grown men calling themselves scientists but I have a research scientist friend who is the same colour of skin as mine who swears it is true.)
The Internet by its' very nature was born, and continues to grow, virally. It started with two computers linked to each other and is now a World Wide Web of computers linked to each other.
Now online entrepreneurs have taken viral marketing to new heights. Apart from email signatures there are programs where instead of paying cash for something, you simply refer a friend or two to the same program. The whole idea is to get a huge data base that can be targeted with marketing and advertising.
Viral marketing is a key strategy in making money online and it is a good idea for Kenyans to start opening their eyes as to what is happening on the Internet in terms of business and online money making opportunities. I recently read of an online entrepreneur who made over $100,000 (Kshs 6.7 million) from his online business within a recent month. And his case is not unique, although naturally not everybody makes this kind of money.
Get more information on viral marketing and making money online.
-------------------------------------
Read an excellent article by Kumekucha onways to start making money online. However it is important that you first understand the two main alternatives in any online money making venture.
Bill Gates was a little late getting into the Internet game and had to play catch up. But the richest man in the world did not get that way for nothing. Gates and his people came up with an ingenious way of promoting their free email service Hotmail. From a cold start the email service moved to millions of users in a few short weeks without any advertising. At least not of the conventional kind.
How did he do it? Hotmail included a very simple signature at the end of all emails going out from anybody with a Hotmail account. The words simply said; "Get your free email Hotmail account now. Click here." or something like that. This is a classic example of viral marketing which gets its name from the word "virus". Unknown to most people, the kind of viruses being kept in labs in Europe and the States can wipe out the whole world if released to just a few people. With air travel in the global village that is the modern world of today, by introducing a virus to a few airhostesses, you would effectively ensure that it reaches every continent within a very short time.
Whatever theory you want to side with as to the origins of Aids, this viral disease has spread to virtually every corner of the globe after starting at one tiny location (whether it was New York with the junkies or in Africa with the monkeys and apes—this is the most ridiculous thing I have ever heard from full grown men calling themselves scientists but I have a research scientist friend who is the same colour of skin as mine who swears it is true.)
The Internet by its' very nature was born, and continues to grow, virally. It started with two computers linked to each other and is now a World Wide Web of computers linked to each other.
Now online entrepreneurs have taken viral marketing to new heights. Apart from email signatures there are programs where instead of paying cash for something, you simply refer a friend or two to the same program. The whole idea is to get a huge data base that can be targeted with marketing and advertising.
Viral marketing is a key strategy in making money online and it is a good idea for Kenyans to start opening their eyes as to what is happening on the Internet in terms of business and online money making opportunities. I recently read of an online entrepreneur who made over $100,000 (Kshs 6.7 million) from his online business within a recent month. And his case is not unique, although naturally not everybody makes this kind of money.
Get more information on viral marketing and making money online.
-------------------------------------
Read an excellent article by Kumekucha onways to start making money online. However it is important that you first understand the two main alternatives in any online money making venture.
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